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Creative in Ottawa
I’m a multidisciplinary creative working across design, brand management and film.
My focus is creative direction, visual storytelling, and continuity across mediums. My design experience includes luxury brands like Audi, Porsche and Alavida Lifestyles. In film, I’ve worked on projects ranging from Hallmark and Lifetime productions to no-budget independent films, contributing across costume design, hair styling, special effects makeup and a swing hair and make up assistant.
Audi
Creative + Design
Above is a snippet of a time lapse showing the evolution of campaign elements borrowed from a presentation I gave to high school students on graphic design as a career. As the Design + Creative Specialist for Mark Motors, I led successful projects across three Audi dealerships, ensuring precision in digital + print marketing, event coordination, and the maintenance of three bilingual websites.
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Featured Creative Design work
Expertise
Creative Direction
The intersection of art direction, strategy, brand story, brand assets and design. Working with agencies and marketing and design teams to keep all elements of the project consistent and relevant to the target audience through all mediums.
Digital
Marketing
Curating exciting and relevant content for digital platforms including social media, company websites and digital ads on platforms like google ads and meta.
Graphic
Design
Creating visual content to communicate brand messages by applying visual hierarchy, psychology and layout techniques, typography and images to optimize the user experience.
Web
Design
Creating visually appealing and user-friendly websites, intersecting brand elements and user experience to attract and engages visitors, leading to a desired action.
Brand
Management
Embracing and executing the brand guidelines through artwork and communications. Special attention to logos, fonts and brand assets are important to maintain a brand image.
Content
Creation
From casting, writing, capturing video and images to editing and scheduling the posts, I bring content to life for social media and digital marketing using the brand message and adapting video and images for all analog and digital media.
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